ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
THIS PRODUCT IS NOT AVAILABLE FOR PURCHASE BY THE GENERAL PUBLIC.
BREAST MILK IS BEST FOR MOST BABIES. INFANT FORMULA IS A HEALTHY ALTERNATIVE IF NEEDED. RETAIL QUANTITIES ONLY. LIMITS APPLY.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.
PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
Information
FOR BLONDE, GREY, AND HIGHLIGHTED HAIR
Take care of your lightened and coloured hair with the Elvive Colour-Protect range. The formula is enriched with purple pigments and a UV filter to protect your hair after every wash.
NEUTRALISE UNWANTED BRASS TONES
As purple is the opposite colour of yellow/orange on the colour wheel, our formula contains purple pigments to instantly neutralise unwanted yellow and orange tones. Ensuring your blonde, highlighted brunette, bleached or silver hair is looking bright and beautiful in between colouring.
OUR PLANET IS WORTH IT
From 2022, ALL Elvive shampoo and conditioner bottles are made from 100% recycled plastic* and are recyclable. Care for your hair, care for the planet.
*Excluding Cap and Dye
Go Purple: How to Use Elvive Colour Protect
Step 1: Apply Purple Shampoo
Once a week, or whenever hair looks brassy, apply Elvive Colour Protect Purple Shampoo. Use the same amount as your regular shampoo.
Step 2: Leave on Shampoo
Massage into hair and leave on for 1-3 minutes. For grey hair, leave on for 1 minute. For highlighted brunettes, leave on for 5 minutes for optimal results.
Step 3: Apply Conditioner
After rinsing Purple Shampoo, apply Elvive Colour Protect Purple Conditioner to damp hair. Use the same amount as your regular conditioner.
Step
4: Leave on Conditioner
Massage into hair and leave on for 5 minutes. For highlighted brunettes,
leave on for 10 minutes to achieve optimal results. |
General Information
Instantly neutralises unwanted yellow and orange tones to help leave blonde hair bright and beautiful. Discover the power of purple! For highlighted brunette, blonde and grey hair.
Introducing Elvive Purple Shampoo to the L'Oréal Paris Colour Protect Range. For highlighted brunette, blonde and grey hair. Enriched with purple toners and a UV filter, our specialist colour correcting purple formula leaves blonde hair looking bright and beautiful between colouring.
Size: 200ml
Fragrance: N/A
KEY FEATURES
• Enriched with purple toners and a UV filter
• Designed for blonde hair
• Colour correcting purple formula
• Neutralises brassy,yellow and orange tones
• Leaves hair bright and beautiful
Ingredients
1170883 E - Aqua / Water, Sodium Laureth Sulfate, Coco-Betaine, Glycol, Distearate, Cocamide Mipa, Ci 60730 / Acid Violet 43, Sodium Lauryl Sulfate, Sodium Chloride, Sodium Benzoate, Sodium Hydroxide, Trideceth-6, Iris Florentina Root Extract, Polyquaternium-7, Polyquaternium-10, Salicylic Acid, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Benzophenone-4, Amodimethicone, Alpha-Isomethyl Ionone, Carbomer, Citric Acid, Citronellol, Cetrimonium Chloride, Butylene Glycol, Coumarin, Hexylene Glycol, Amyl Cinnamal, Parfum / Fragrance. (F.I.L. C226042/2).
Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.
Directions
Use once a week to complement your regular Elvive Colour Protect routine. Massage into hair and leave for 1-3 minutes before rinsing well. Follow with Elvive Purple Conditioner.
Wear suitable gloves and avoid contact with eyes. In case of contact with eyes, rinse immediately and thoroughly.