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L'Oreal Elvive Purple Shampoo 200ml
  Product ID: 2684661

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L'Oreal Elvive Purple Shampoo 200ml

L'Oreal Elvive Purple Shampoo 200ml

Product ID: 2684661
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Pharmacist Only Medicine

This product is a Healthcare Practitioner-only dispensed medicine. To allow us to dispatch this product we require you to complete an online health questionnaire to allow our Healthcare practitioner to ensure that this product is suitable for you. Our healthcare practitioner may need to contact you if they feel a further consultation is required based on the product you are purchasing. If preferred our Healthcare practitioners are available if you wish to talk to them on 1300 367 283 free of charge.

ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
THIS PRODUCT IS NOT AVAILABLE FOR PURCHASE BY THE GENERAL PUBLIC.
BREAST MILK IS BEST FOR MOST BABIES. INFANT FORMULA IS A HEALTHY ALTERNATIVE IF NEEDED. RETAIL QUANTITIES ONLY. LIMITS APPLY.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
 

Information

L'Oréal Paris Elvive Purple Conditioner For Coloured Hair
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair

FOR BLONDE, GREY, AND HIGHLIGHTED HAIR

Take care of your lightened and coloured hair with the Elvive Colour-Protect range. The formula is enriched with purple pigments and a UV filter to protect your hair after every wash.

NEUTRALISE UNWANTED BRASS TONES

As purple is the opposite colour of yellow/orange on the colour wheel, our formula contains purple pigments to instantly neutralise unwanted yellow and orange tones. Ensuring your blonde, highlighted brunette, bleached or silver hair is looking bright and beautiful in between colouring.

OUR PLANET IS WORTH IT

From 2022, ALL Elvive shampoo and conditioner bottles are made from 100% recycled plastic* and are recyclable. Care for your hair, care for the planet.

*Excluding Cap and Dye

Go Purple: How to Use Elvive Colour Protect

L'Oréal Paris Elvive Purple Conditioner For Coloured Hair
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair

Step 1: Apply Purple Shampoo

Once a week, or whenever hair looks brassy, apply Elvive Colour Protect Purple Shampoo. Use the same amount as your regular shampoo.

Step 2: Leave on Shampoo

Massage into hair and leave on for 1-3 minutes. For grey hair, leave on for 1 minute. For highlighted brunettes, leave on for 5 minutes for optimal results.

Step 3: Apply Conditioner

After rinsing Purple Shampoo, apply Elvive Colour Protect Purple Conditioner to damp hair. Use the same amount as your regular conditioner.


Step
4: Leave on Conditioner

Massage into hair and leave on for 5 minutes. For highlighted brunettes,
leave on for 10 minutes to achieve optimal results.
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair
L'Oréal Paris Elvive Purple Conditioner For Coloured Hair

General Information

Instantly neutralises unwanted yellow and orange tones to help leave blonde hair bright and beautiful. Discover the power of purple! For highlighted brunette, blonde and grey hair.

Introducing Elvive Purple Shampoo to the L'Oréal Paris Colour Protect Range. For highlighted brunette, blonde and grey hair. Enriched with purple toners and a UV filter, our specialist colour correcting purple formula leaves blonde hair looking bright and beautiful between colouring.

Size: 200ml

Fragrance: N/A

KEY FEATURES

• Enriched with purple toners and a UV filter
• Designed for blonde hair
• Colour correcting purple formula
• Neutralises brassy,yellow and orange tones
• Leaves hair bright and beautiful

Ingredients

1170883 E - Aqua / Water, Sodium Laureth Sulfate, Coco-Betaine, Glycol, Distearate, Cocamide Mipa, Ci 60730 / Acid Violet 43, Sodium Lauryl Sulfate, Sodium Chloride, Sodium Benzoate, Sodium Hydroxide, Trideceth-6, Iris Florentina Root Extract, Polyquaternium-7, Polyquaternium-10, Salicylic Acid, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Benzophenone-4, Amodimethicone, Alpha-Isomethyl Ionone, Carbomer, Citric Acid, Citronellol, Cetrimonium Chloride, Butylene Glycol, Coumarin, Hexylene Glycol, Amyl Cinnamal, Parfum / Fragrance. (F.I.L. C226042/2).

Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.

Directions

Use once a week to complement your regular Elvive Colour Protect routine. Massage into hair and leave for 1-3 minutes before rinsing well. Follow with Elvive Purple Conditioner.

Wear suitable gloves and avoid contact with eyes. In case of contact with eyes, rinse immediately and thoroughly.
Rated 4 out of 5 by from Left my hair feeling clean from products and hair care, without being drying. Removed orange tones which were starting to creep into my highlights. Lathered well and did not smell like chemicals. Quick and easy to use and great smell. Very affordable given it should only be used weekly. I followed this product by using the matching conditioner. 
Date published: 2019-03-26
Rated 4 out of 5 by from A good shampoo, smell is really nice, however I found you had to leave it on a little bit longer than recomended, not particularly drying which is a bonus considering most of the purple shampoos I have used have been quite harsh, in combination with the conditioner works a treat I would say I still have slight brassy tones but I have only been using for a week. 
Date published: 2019-03-26
Rated 4 out of 5 by from I really liked this product - it left my hair really lovely and soft. The shampoo and conditioner worked really well together. It has certainly reduced the brassiness of my hair. A great affordable option to the more expensive treatment that i had been buying! Would definitely purchase in the future.\n
Date published: 2019-03-25
Rated 4 out of 5 by from This is such a nice purple shampoo. I primarily use purple shampoosbto help keep my highlighted hair toned, preventing brassy tones.\n\nI started using this one about a month ago and I've really noticed a difference, I find it holds the tone a lot longer compared to others on the market. The shampoo has that vibrant purple colour so I know it really works.\n\nThe packaging is pretty, component is purple to make it easy to identify. I would prefer the bottle to be a bit bigger, however it wouldn't stop me from repurchasing. The actual shampoo smells divine, reminding me of lollies. \n\nFor anyone looking for a purple shampoo that actually does what it claims I would highly recommend this one, and not only does it smell great but it leaves your hair feeling super clean too!\n
Date published: 2019-03-25
Rated 4 out of 5 by from This was a really nice shampoo with great results. I have really blonde hair and hate yellow tones. I often spend $30 - $50 on a purple shampoo and couldn't believe the success of the Loreal shampoo. It is less drying than other shampoos I've used. I do need to leave the product in for a little bit longer but I'd say worth it for the price.
Date published: 2019-03-25
Rated 4 out of 5 by from I have very curly hair which is really dry I was worried that this shampoo would dry it out even more but I was pleasantly surprised. It removed any brassiness that my hair had didn’t dry it out and had no offensive smell which was really nice. Because my hair is quite thick and really curly I did have to use a reasonable amount which wasn’t so great but I’m quite used to that.
Date published: 2019-03-25
Rated 4 out of 5 by from A great shampoo at a fraction of the cost! Having regularly used other quite expensive shampoos to keep my highlighted hair from developing those brassy tones, I was very surprised at how good this product was. It is nicely fragranced and creates a rich lather, although it can leave hands and hair line looking slightly dark. However it left my hair looking and feeling great, and refreshed my blonde highlights well. Will definitely be using this shampoo again!
Date published: 2019-03-25
Rated 4 out of 5 by from  I Have only used a few times since I received it because I only wash my hair twice a week but it made my hair less brassy and didn’t weigh down my very fine hair.  The shampoo smells great but does dye your hands a little bit.  Will definitely keep using and love the price! 
Date published: 2019-03-25
Rated 4 out of 5 by from I have recently had a massive hair colour change. Going from brunette to blonde. I find that my hair sometimes looks too brassy and isn’t a clean blonde like it was right after being at the salon. \n\nThis shampoo is great for removing the unwanted  yellow/orange tones. It has a pleasant smell and is not as drying as other toning shampoos. Used in conjunction with the toning conditioner it is a great addition to my hair care routine. \n\nI received this product as part of the Review Crew thank you. \n
Date published: 2019-03-25
Rated 4 out of 5 by from Having naturally dark hair with bleached highlights, I’m a regular purple shampoo user as I hate brassy undertones. I found this purple shampoo great for the price. It’s highly pigmented - you can see it on your hands after use (don’t worry it washes off). It smells nice and floral and my hair was definitely ashy and brighter after using. Only negative I have is I found my hair was quite oily on day 2 after washing.
Date published: 2019-03-25
Rated 4 out of 5 by from I have short blonde hair, and I try to wash it at least once a week with a blonde toner. I'm really liking this stuff - well pigmented, does the job and takes away a lot of the brassiness that can occur with even natural blonde hair. It's also a great price! Used in conjunction with the conditioner. 
Date published: 2019-03-24
Rated 4 out of 5 by from I found this shampoo toned my highlighted blonde hair perfectly. I usually pay more than triple the amount for salon products that don’t work as well as this shampoo. The product lathers well and after washing my hair it felt soft, strong and was also left with a pleasant fragrance. I will definitely buy in the future and can highly recommend for those with highlights. 
Date published: 2019-03-24
Rated 4 out of 5 by from I really enjoyed using the L'Oreal Paris Elvive Colour protect shampoo. I have naturally brown hair with blonde highlights, with other purple shampoo's I have had to use the purple shampoo and then go in with my regular shampoo and conditioner as I felt that the purple shampoo was not cleaning my hair have used other purple shampoo's and then. This was not the case with this product - It got rid of the brassiness in my hair and gave a deep clean.\n\nWill definitely keep using this as it is far cheaper than buying my regular shampoo + salon purple shampoo as I can now just use this for all!\n
Date published: 2019-03-24
Rated 4 out of 5 by from I have had the chance to use this shampoo twice since receiving it and I very much enjoyed using the product, my hair was brighter and it cleaned well without stripping the hair too much.  My colour had been done relatively recently and it was not brassy or in need of removing yellow/orange tones which usually come at the end of a colour cycle so I’d love to try it a bit later.  My only watch out is it stained my white towels when I flicked my hair in the shower (it came out after an immediate wash – butt hat’s a user error) and my fingers slightly, so if you had a light coloured mani it may need some care.  Overall iti s a thumbs up from this blonde, the price is very good and the quality solid!\n
Date published: 2019-03-24
Rated 4 out of 5 by from I was very happy with the results from this shampoo after just a few uses! I have highlighted brunette hair and this shampoo definitely reduced the orange/brassy look to my hair, so much so I've had so many people ask me if I just got my hair coloured. It smells amazing and lathers  up nicely, definitely use it in the shower otherwise it can be a bit messy. I used it together with the conditioner and found this gave me the best results. It is something you have to use on a regular basis but for the price I'm happy to do so! Great product, that does what it says it will, and I'll be happily purchasing it to add to my hair care routine  in the future. 
Date published: 2019-03-24
Rated 4 out of 5 by from I was excited to try this shampoo as it is a great price compared to similar products. It definitely did not dissappoint. It smells really nice and lathers up well. The purple colour is quite bright but doesn't stain. I have highlighted hair and it toned it as well as a salon treatment. I will definitely buy this product again. 
Date published: 2019-03-24
Rated 4 out of 5 by from I thought this was a great product. Definitely helped with brassiness. The shampoo was so pigmented but did leave my highlights tinged to a pale purple or the like.\nI would definitely recommend. The reason I only gave it 4 stars was because it does have some ingredients I try to avoid.\n
Date published: 2019-03-24
Rated 4 out of 5 by from I really liked this product. I used it in combination with the Conditioner. It lathered up nicely and smelt really nice. I was worried my hands were stained once I worked the bright purple shampoo through my hair but it actually came off quite easily. I was really happy with the combination of both the Shampoo and Conditioner, they toned down the mild brassiness in my hair and left it feeling beautiful and soft. I would definitely buy these products again.\n
Date published: 2019-03-24
Rated 4 out of 5 by from For the stated use of anti-brassiness, this is a fantastic product that really works! Leaving it in for the recommended time is important, and after the first use I did see results. Second use was even better! \nIt is super cheap and not too foamy, lathered well and was surprisingly good at deep cleaning. The product is a bright purple so I was worried about stains in the shower or skin however it came off easily just with water.\nThe only downside was I found it quite drying, though I do already have dry / damaged hair. \n
Date published: 2019-03-23
Rated 4 out of 5 by from I was very excited to try this product as my hairdresser recommends the L’Oréal Paris Elvive Colour Protect range. I used the L’Oréal Paris Elvive Colour Protect Anti-Brassiness Purple Shampoo and Conditioner on my fine blonde highlighted hair that hadn't been coloured in 4 months and I was really pleasantly surprised at how much it reduced the yellowness of my hair! It smells great too. I did one shampoo and one conditioner as instructed on the bottles. Then I got new highlights that same week and tried the shampoo and conditioner again. This time I had a greasy build up of hair on the back of my head. I am thinking that may have been because I don't wash my hair very often (every 4 days due to sports - no sense washing my hair until after game day) and the dry shampoo builds up so I should really ignore the on-pack instructions to single shampoo my hair and double shampoo my hair instead as I normally do. Hopefully that solves the issue because I think this product is really great and want to keep using it.
Date published: 2019-03-23
Rated 4 out of 5 by from The L’Oréal Paris Elvive Colour Protect Anti-Brassiness Purple Shampoo is an amazing drugstore shampoo.  I firstly love the smell of the shampoo - it smells like I've just had my hair washed at the hairdressers.  I've been a longtime user of purple shampoos and conditioners and I have to say that this product does just as good of a job as the high-end products that I have previously used... if not better.  The only negative thing I have to say about this shampoo is that it has the tendency to stain my hands.  It's not a massive issue because my hands don't stay stained for too long however, this isn't something that I have experienced with any other purple shampoos.  All in all, it's a great affordable shampoo which I'll definitely continue to use.\n\n
Date published: 2019-03-22
Rated 4 out of 5 by from L’Oréal colour protect shampoo anti brassiness is good, I left it for the recommended time frame and followed by the conditioner in the same range and found it definitely helped take the edge off the brassiness of my blonde, however it did leave it feeling a little dry. 
Date published: 2019-03-22
Rated 4 out of 5 by from You can't go wrong with this shampoo if you are in the market for anti-brassiness hair care. I was pleasantly surprised, so affordable compared to other expensive purple shampoos I have purchased and on par with quality. Love that it is such an easy to use non fuss product. It does not stain my hands or leave my bathroom a mess like my other purple shampoos. Also very pleasantly surprised with results, leaves my hair with a nice clean blonde colour. I also like that the product feels nice on my hair when shampooing, it does not feel harsh and there is no strong chemical smell. Highly recommend use 1-2 times a week to keep colour well maintained!
Date published: 2019-03-22
Rated 4 out of 5 by from This is the first purple shampoo I have tried and I love it. I didn’t realise how much nicer my highlights could be. The brassiness is completely gone after only a couple of washes. It leaves my hair soft and manageable. The pigment is really high, it did appear to stain my hands slightly but that washed off easily. Would definitely get it again, especially for this price. 
Date published: 2019-03-21
Rated 4 out of 5 by from I was very pleasantly surprised by this shampoo. I hadn’t expected a whole lot as I’ve used drug store purple shampoo and conditioner in the past, with underwhelming results. This shampoo noticeably toned down the brassiness in my hair, so much so that my friends commented when I saw them after first using it! A definite must buy for blondes. 
Date published: 2019-03-21
Rated 4 out of 5 by from I was so excited to see a "drugstore" brand like L'Oreal Elvive bring out a purple shampoo, and MY GOSH it does not disappoint.  The pigment in this shampoo is next level and really knocks brassiness back in one wash.  It's often hard to find a purple shampoo that doesn't feel like its stripping your hair, but this one really provides a moisturising cleanse.  The only CON that I have found is that it really stained my hands.  This would most likely be something I alternate with my normal shampoo so that I don't end up staining my highlights as I feel that could be possible with constant use and such intense pigment.
Date published: 2019-03-21
Rated 4 out of 5 by from I really like this purple shampoo. I have blonde highlights and it really helped to reduce the brassiness and made them lighter and more creamy.\nThe shampoo is really bright purple so I would only use this maybe once a week or every second wash. It didn't make my hair dull or grey like some other purple shampoo I have used in the past, so I really liked that. \nI would recommend to just take care because it could stain your hands, but it washed off easily enough. \n
Date published: 2019-03-21
Rated 4 out of 5 by from I think this shampoo did pretty well at neutralising the brassiness bits in my hair.  It really lathers up the into the hair as well.  But be careful as it does stain hands and nails so u must wash straight after..  I don't mind that because at least you know it has a good pigmentation in the product.  Overall for the price I think it was a decent enough shampoo for blonde hair.  
Date published: 2019-03-21
Rated 4 out of 5 by from Recently I tried this product for the first time. Having been a few months since last having my hair highlighted I was interested to see if the shampoo made an impact on the increasing brassiness in my hair colour. Loved, loved, loved it. The shampoo smelt great, left my hair feeling silky soft and reduced the previously noted brassiness. Would definitely purchase again and recommend to others. Worked more effectively in conjunction with the related conditioner.\n
Date published: 2019-03-21
Rated 4 out of 5 by from This is a really nice, affordable, purple shampoo that actually does helps to tone down brassiness. I have a full head of blonde foils that require a lot of maintenance and I find this shampoo and conditioner really keeps my hair fresh and vibrant, and also extremely moisturised which is very important to me! I will definitely purchase again.
Date published: 2019-03-21
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