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Home / Personal Care / Oral Hygiene and Dental Care / Toothpaste / Colgate Toothpaste / Colgate Advanced Whitening
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Colgate Toothpaste Advanced Whitening Purple 120g
  Product ID: 2713603

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Colgate Toothpaste Advanced Whitening Purple 120g

Colgate Toothpaste Advanced Whitening Purple 120g

Product ID: 2713603
$9.49
$0.50 Off RRP
Don't Pay RRP: $9.99
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Pharmacist Only Medicine

 This product is a Healthcare Practitioner-only dispensed medicine. To allow us to dispatch this product we require you to complete an online health questionnaire to allow our Healthcare practitioner to ensure that this product is suitable for you. Our healthcare practitioner may need to contact you if they feel a further consultation is required based on the product you are purchasing. If preferred our Healthcare practitioners are available if you wish to talk to them on 1300 367 283 free of charge.

ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
THIS PRODUCT IS NOT AVAILABLE FOR PURCHASE BY THE GENERAL PUBLIC.
BREAST MILK IS BEST FOR MOST BABIES. INFANT FORMULA IS A HEALTHY ALTERNATIVE IF NEEDED. RETAIL QUANTITIES ONLY. LIMITS APPLY.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
 

Information

ColgateColgateColgateColgate

General Information

Colgate Advanced Whitening Purple Toothpaste is made with colour correcting technology for whiter teeth in 7 days*!

Inspired by the colour science of purple shampoos, meet Colgate Advanced Whitening Purple Toothpaste. Our colour correcting technology helps to neutralise the yellow tones in your teeth for a brighter smile! The formula has a stain protection system to help prevent new stains plus daily anticavity protection to give you whiter teeth in 7 days*! Don't miss out on the hottest oral beauty trend and try Colgate Advanced Whitening Purple Toothpaste.

- Colour correcting technology
- Whiter teeth in 7 days*
- Gentle for daily use
- Freshens breath
- Daily anticavity protection

Colgate Advanced Whitening Purple toothpaste is also sugar free, vegan and gluten free.

Boxed Contents: 1 x Purple Toothpaste
Size: 120g

Made in a recyclable tube and carton. Remove cap before recycling.

*helps to reduce surface stains when brushing twice daily

Suitable For: Adult usage

Product Claims: With colour correcting technology + whiter teeth in 7 days (helps to remove surface stains with twice daily brushing).

Size: 120g

KEY FEATURES

• WHITER TEETH IN 7 DAYS: Use Colgate Advanced Whitening purple toothpaste for whiter teeth in 7 days, when brushing twice daily, help to reduce surface stains.
• PURPLE COLOUR CORRECTING TECHNOLOGY: helps to neutralise the yellow tones in your teeth for a brighter smile.
• STAIN PROTECTION: Formula helps to prevent new stains.
• CAVITY PROTECTION: daily anticavity protection.
• DAILY USE: The colour corrector whitening toothpaste is safe for daily use

Warnings

Not recommended for children 6 years or less. Colgate recommends specially formulated Colgate children's toothpaste.

Ingredients

Water, Sorbitol, Hydrated Silica, PEG-12, Sodium Lauryl Sulfate, Flavour, Cellulose Gum, Potassium Hydroxide, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Benzyl Alcohol, Sodium Saccharin, Sodium Flouride, Hydroxypropyl Methylcellulose, CI 73360, CI 74160.

Contains: Contains Sodium Flouride 0.22% w/w (equiv. 1000 ppm Flouride)

Directions

Directions for use:
Brush thoroughly at least twice a day or as directed by your dental professional.
Do not swallow. Rinse with a small amount of water.

STORAGE INSTRUCTIONS

Store below 30°C

Storage Temperature: Below 30°C

RECYCLABLE INFORMATION

Recycle carton and tube. Dispose of cap. arl.org.au.
We've switched to a recyclable tube!
Follow local council guidelines for recycling HDPE 2 plastics or recycle with TerraCycle.

Learn more at colgate.com.au/goodness

Recyclable Packaging?: Yes

Recycling Code: 2 PEHD or HDPE

Rated 4 out of 5 by from It is good [This review was collected as part of a promotion.] First of all I don't have yellow teeth and also my teeth are not that pure white. I tried the product as recommended. I like that pretty purple color and also it turns to blue when brushing my teeth as mentioned. I like the smell and taste too which is like watermelon chewing gum but aftertaste is a little bitter. It doesn't lather much but does as pretty good job at cleaning. I haven't seen full on results like my teeth turning shining white bit in the long run my teeth might not look that yellow which I'm expecting. Aftertaste could be improved.
Date published: 2024-03-11
Rated 3 out of 5 by from The flavour was not ideal [This review was collected as part of a promotion.] I tried the new Colgate toning toothpaste and had high hopes for this, unfortunately for me it didn't quite deliver. I liked the colour of the toothpaste, with its vibrant purple colour then turning blue when you start brushing, but I just wasn't a fan of the flavour. It wasn't quite mint and I'm not sure how to explain it, I don't think they even disclose a flavour on the packaging. I would consider trying it again if the flavour improved.
Date published: 2024-03-23
Rated 3 out of 5 by from Teeth whitening toothpaste [This review was collected as part of a promotion.] Having trialled this product twice a day for a week as recommended, I have to say I didn’t notice a difference as stated on the packaging. It might take longer to get a more visible result
Date published: 2024-03-21
Rated 3 out of 5 by from Purple whitening toothpaste [This review was collected as part of a promotion.] I was very excited to try this product! The product works well however the taste of the toothpaste wasn’t particularly pleasant, it tasted like chewing gum that you’ve been chewing for too long. Your teeth definitely feel clean but I didn’t get the minty fresh taste that I look for when brushing my teeth. I’m not sure I would want to use this product again.
Date published: 2024-03-20
Rated 3 out of 5 by from Nice taste but no whiter [This review was collected as part of a promotion.] The toothpaste has a great flavour, it kind of brought back memories of kids toothpaste. It gets nice and foamy as you are brushing and does a good job of cleaning the teeth. Unfortunately I didn't really notice any difference in the whiteness of my teeth which is what I was hoping for given the name of the product. I probably wouldn't purchase again given the price point as I like the product I currently use that is cheaper and gives the same kind of clean.
Date published: 2024-03-19
Rated 3 out of 5 by from Not a strong whitener [This review was collected as part of a promotion.] Good taste but this product doesn’t work any better than other products that claim to whiten.
Date published: 2024-03-19
Rated 3 out of 5 by from Some whitening but nothing amazing. [This review was collected as part of a promotion.] This product was okay. The taste was a little off, like it almost tasted like bubblegum. Its whitening effects were okay, I did see some slight differences in my teeth over ten days. I did like the colours that the toothpaste was, purple to go on and blue as it foamed. It was really foamy.
Date published: 2024-03-17
Rated 3 out of 5 by from Great taste [This review was collected as part of a promotion.] Familiar and trustworthy brand. Love the flavour, really foams up in your mouth with the tiniest amount.Don't need much at all, also changes colour. As for the whitening I didn’t notice any colour change in the first week of using it. However don’t think the product is a flop just needs more time to show results
Date published: 2024-03-15
Rated 3 out of 5 by from Pearly white [This review was collected as part of a promotion.] I’m really happy with this toothpaste it had a different taste to normal with a berry / bubblegum flavour. I wish that the purple was much stronger as it’s kind of like a toning shampoo without the extra kick
Date published: 2024-03-13
Rated 3 out of 5 by from Blue foam [This review was collected as part of a promotion.] This is a weird toothpaste. It claims it to be purple on the box but foams up blue when brushing your teeth, I didnt really notice and extra whitening of my teeth but you have to rinse your mouth out more than usual after brushing because it leaves a greyish coating on your teeth you need to wash off
Date published: 2024-03-13
Rated 3 out of 5 by from Colgate toothpaste [This review was collected as part of a promotion.] I loved the easy squeeze tube. The colour changing was different, wasn't to sure on the taste but like it after a couple of times using. Be sure to thoroughly rinse your brush head after using to remove any blue residue.
Date published: 2024-03-12
Rated 3 out of 5 by from Refreshing taste but messy! [This review was collected as part of a promotion.] The toothpaste has a nice refreshing taste; it’s not too minty but definitely leaves you feeling fresh and clean. Unfortunately I didn’t notice any difference in the whiteness of my teeth, and it was really messy! The toothpaste has little “beads” in it that turn blue with water; if you drop any in the sink they leave blue streaks everywhere and of course the foam from the paste is blue too. It doesn’t sound like a big deal, but it was just one extra thing I needed to pay extra attention to when cleaning as of course this doesn’t happen with standard products.
Date published: 2024-03-12
Rated 3 out of 5 by from Cleans well but doesn’t whiten well [This review was collected as part of a promotion.] I drink a fair bit of coffee and eat curries regularly so I was excited to get this tooth paste and try it out. However, I found it made no difference to the whiteness of my teeth and didn’t compare to other teeth whitening tooth pastes I have used in the past. I do feel like it cleaned well though.
Date published: 2024-03-12
Rated 3 out of 5 by from Just a toothpaste [This review was collected as part of a promotion.] It's okay, haven't noticed any significant changes to teeth discolouration. Not a fan of the taste, it's like the "orange" flavoured medication you used to have as a kid. The frothy feeling does make you feel refreshed and teeth do feel really clean for a long time after using it. Even feeling fresh the morning after brushing
Date published: 2024-03-11
Rated 2 out of 5 by from I used the toothpaste but it didn't make my teeth white at all; it always stayed yellow.
Date published: 2024-07-01
Rated 2 out of 5 by from Stains toothbrush handle It has stained my electric toothbrush handle, turning the white parts blue.
Date published: 2024-04-16
Rated 2 out of 5 by from Doesn't work [This review was collected as part of a promotion.] It's not for me. I don't like the sweet taste of it (your breath isn't fresh after using it) and it doesn't do the job. I drink a lot of black coffee and tea and also drink tumeric and unfortunately I didn't see a result.
Date published: 2024-03-20
Rated 2 out of 5 by from Interesting citrus flavour [This review was collected as part of a promotion.] I used this product as directed and to be completely honest I didn’t see any difference. The paste is purple but once you start brushing it turns blue from some kind of dye in the paste. The flavouring they chose wasn’t very nice either. Other than turning my sink blue not much whiter on my teeth.
Date published: 2024-03-18
Rated 1 out of 5 by from Don’t waste your money Does nothing for teeth. Tiny blue ink beads are a gimmick.
Date published: 2024-04-24
Rated 1 out of 5 by from Over sold, under delivered. [This review was collected as part of a promotion.] I wanted to love this toothpaste. I've got a gap in my toothpaste arsenal due to years of excessive caffeine consumption; I could use a toothpaste that mellows my yellow. However, aside from the annoyance of needing to deep clean blue off the bathroom sink after every brush (ain't nobody got time for that) I thought I'd use it on my tea-stained splint (night mouth guard), as I didn't want to use two toothpastes; was brushing my teeth anyway, and it needs brushing too. I was shocked to see that my hundreds-of -dollars splint, which had previously had a semi-gloss finish- was matte and had the appearance of being fine-sandpapered. This was on the last day of the testing, I'd been using the toothpaste the whole time but immediately stopped. If it can do that to a dental device, what is it doing to my teeth? Did it help with the yellow hue? I'm pretty sure it did. Would I recommend it to a friend? No, not after the changes in my splint.
Date published: 2024-04-17
Rated 1 out of 5 by from Left permanent blue stains in the sink The beads in the toothpaste stain the sink. Do not buy! I have tried everything from gumptions, Jiff and bleach. A clear lack of testing. Colgate should be compensating customers I cannot get the blue dot stains out of the sink
Date published: 2024-04-14
Rated 1 out of 5 by from Blue toothpaste No where does it state this toothpaste turns blue or has blue pigments. I was very surprised to see the toothpaste a very very dull purple (not purple enough to colour correct) and very surprised when it turned blue! The blue just turns your teeth a very dull grey shade and does not colour correct. If only they had made the pigments purple. I’m very disappointed and can not use the product anymore due to the weird shade it turns my teeth. Will be going back to the Piksters Tooth Toner toothpaste as this is purple and works great. Gave Colgate ago as they are usually the better brand.
Date published: 2023-09-23
Rated 1 out of 5 by from Blue, NOT Purple It's blue, not purple. And a very bright blue too. Blue + yellow = green, really not a good look.
Date published: 2023-08-18
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